DIOR (, born Tan Jia Ying on February 26, 1999), is a Malaysian singer-songwriter, record producer and content creator. She first rose to prominence in 2020 with her viral single, "Ai Zi Ji Geng Shen (爱自己更深, Love Myself More)", which launched her professional music career.
From a young age, she participated in off-campus singing competitions and began uploading cover songs online, gradually building an audience. In 2016, she was invited to work as a bar singer, beginning her journey in live performance. Following the COVID-19 pandemic, she returned to the stage with a distinctive performance style that attracted a growing fan base. Her nationwide tour in Malaysia saw sold-out shows across the country.
DIOR is known for both collaborative and original solo works. Notable tracks such as "Divorce in Ghana (在加纳共和国离婚)" and "Ru Guo Na Tong Dian Hua You Jie Tong (如果那通电话有接通, If That Call Had Been Answered) "gained widespread popularity in China and were featured on major streaming platforms, also receiving recognition from music awards.
In late 2024, she founded LostControl Studio to support her music production and creative projects.
Early Life.
DIOR was raised in a family engaged in the audio equipment business. Influenced by her parents’ passion for singing, she developed a keen interest in music from an early age.
She made her first stage appearance in 2011, competing in the Hokkien singing competition "Astro Hua Hee Karaoke". In 2016, she joined the national singing competition "绝对星光飙唱赛" organized by Easynote Studio and began posting cover songs online. After finishing high school that year, she joined a band and started performing as a bar singer, later signing with a seaside resort in Port Dickson.
In December 2019, she appeared on the Malaysian web reality show "Produce KOL Trainee Musical", where she advanced to the finals.
On January 3, 2020, DIOR won the TikTok Song Cover Challenge at the AIM Chinese Music Awards with her cover of "Yi Ran Shi Peng You (依然是朋友, Still Friends)", and was invited to open the ceremony.
Career.
2020–2022: Online Debut and Career Beginnings.
On January 13, 2020, DIOR officially debuted with "Ai Zi Ji Geng Shen (爱自己更深, Love Myself More)". Upon its release on Douyin and YouTube, the single quickly surpassed ten thousand streams within a day, capturing widespread online and media attention. 
Through a recommendation by Malaysian singer-songwriter , she was invited to "Yi Ge Ren (一个人, Alone)", the theme song for the Chinese film "". With live shows halted during the COVID-19 pandemic, she shifted to online content, releasing the original single "How to Forgive (该怎么原谅)" and several cover tracks.
2023–present: Breakthrough and Own-label Launch.
DIOR performed several small-venue showcases in Malaysia, despite not yet having staged a full solo concert. On February 26, 2023, her 24th birthday, she headlined her first solo show, "I Want to Earn 1Million!" in Johor Bahru, where she surprised the audience by offering a full ticket refund. Her unique performance style garnered a growing fan base, with her nationwide tour selling out at every stop.
On August 14, 2023, DIOR released her first collaborative single, "Divorce in Ghana (在加纳共和国离婚)" featuring Firdhaus Farmizi. The track immediately topped multiple major Chinese streaming-platform charts and became one of the breakthrough Mandarin singles of the year.
Her first self-composed original song, "I’ve Been Better (你最近过得好吗?)", was released on December 12, 2023, in remembrance of her mother who passed away in a car accident.
In May 2024, DIOR released "Ru Guo Na Tong Dian Hua You Jie Tong (如果那通电话有接通, If That Call Had Been Answered)", an original song honoring her late mother. Inspired by DIOR’s real past experience, the music video captures both the immediate trauma and its lingering echo. The lyrics progress from regret and guilt through fond memories of her time with her mother, ending with acceptance and a final blessing. The song was later covered by Chinese singer Zhang Xincheng on the popular music variety show "".
On December 4, 2024, "Divorce in Ghana" ranked as the second most-streamed Mandarin-language song on Spotify for the year. It was later also named one of the Top Ten Golden Songs at the 2024 Soda Music & Douyin Music Awards, while "Ru Guo Na Tong Dian Hua You Jie Tong" was included in the Trending Pop Playlist.
On December 12, DIOR founded LostControl Studio, under which her subsequent original releases have been published.
On January 27, 2025, during Chinese New Year celebrations in Batu Pahat, DIOR staged a mini showcase titled "Messing With 80 Cents: Personal Spring Festival Gala (8毛钱皮在痒个人春晚大会)", limited to 80 seats, with tickets priced at 80 Malaysian sen as a token of appreciation to her hometown supporters.
In June, DIOR released a new single titled "Save Some (节约用爱)" in collaboration with Sony Music Taiwan, with the song composed by renowned music producer .